From our Sales Executive Remco Kraai
With increasingly stricter guidelines for industry sponsorship for events, medical and scientific associations are looking for new ways to offer their event sponsors the attention they deserve. But attention alone doesn’t cut it anymore. The challenge is to let the industry join the conversation in an ethical and supportive manner, fostering qualitative interaction and knowledge exchange.
How can a congress app be of assistance?
For most societies industry sponsors are an important budget source for their conferences and educational events. But aside from budget it is their contribution of knowledge and innovations that is of even greater importance. The challenge is to bring these two together in an ethical manner that moves away from plain advertising and moves towards knowledge sharing. A mobile conference or society app can prove to be of service in multiple ways.
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