Have you ever thought about using your mobile event app as a membership product? Many associations struggle to communicate with their members throughout the year or to attract more professionals to membership rolls. Yet, the solution could be right in the palm of your (members) hands! Jelmer van Ast, founder, and CEO of Conference Compass gives you 3 easy strategies on how to employ your event app more strategically to attract new members and increase the value of your association’s membership altogether!

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