From our Sales Executive Remco Kraai
Marketing the benefits and activities of your society to your current members and prospects, demands a mobile strategy. An event or society app can prove to be the marketing tool to employ. Our Sales Executive Remco Kraai shares 5 tips on how to make mobile your channel of choice.
Mobilise your strategy
The first step to take is to review your current marketing strategy and make sure it has the mobile elements needed. With mobile as the new medium of choice, surpassing desktop, print and TV, you need to jump in. Don’t just dip in a toe by making your website mobile responsive, but fully implement mobile throughout your strategy. No other medium is more direct and literally lands your society in the hands of your marketing prospects.